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Hair and Beauty industry guide
Hair and Beauty industry guide

Learn all you need to know about managing Appointedd for your hair and beauty business.

Jubrine Fortuno avatar
Written by Jubrine Fortuno
Updated over a week ago

Appointed is used by a number of hair and beauty businesses, allowing owners to manage their appointments in a smooth and efficient manner. Whether you own a spa or a hair salon, we will be able to propose a solution.

Getting started


Here at Appointedd, we call bookable calendars resources. Resources are either the person or space facilitating your services. In most hair and beauty cases, we find that the resources are the people who will conduct the appointments, be it a hairdresser or beautician. You can manage your resources here, and learn all about resources here.


You can create the services you wish to offer customers by going to Setup and clicking on Manage services. In most cases, you will require a standard service, however if you wish to offer a service as two or more parts or offer different prices depending on what option the customer selects, then multi-part or multi-tier services may be useful. If you would like your customers to book a block of sessions at one time you can do so by using our recurring bookings feature.

Setting up your communications


You can set up email notifications for every booking made by your customers. The design of those communications can be edited and branded to your business through HTML headers and footers. You can find out more about editing emails here. Sending an email to customers when they book provides them with a confirmation of the booking and summarise its details so that there is no confusion.


If you would like to send text messages to your customers in addition to emails, you can set up a text for booking notifications. If you usually communicate through SMS, this may seem like the more natural choice. You can learn all about SMS bundles and how they work here.

Reminders and follow ups

We highly recommend that you make use of our reminders and follow-ups functionality for your business. By sending a reminder before the booking and a follow-up after, you'll be able to reduce no-shows and drive repeat custom. You can send the customer an email and/or a SMS a few hours prior to the booking to remind them it is coming up soon, and a follow-up afterwards to thank them for attending and inviting them to book again. You can set up reminders and follow ups here, and learn all about them here.

Setting up your online booking tools

Booking Page

If you don't have a website for your business, you can use your Booking Page instead. This is a webpage which is created when you start an account with Appointedd. If you head to Booking tools and select go to the business Booking Page, you can view your Booking Page and copy the URL to share with your customers to book with you. You can learn all about editing your Booking Page here.

Booking tools

If you have your own website and would like customers to book your services from there, then you can create a booking widget either in embed mode or popover mode (book now button).

Customize your booking flow

You can customize your booking flow to create a streamlined process for you and your customers. You may wish to make use of the block availability after feature to set how far in advance customers can book with you. If you have multiple hairdressers/beauticians offering the same services, you may want to allow your customers to choose who they would like to book with. Additionally, you may also want to ask questions on the booking flow to gather all the information necessary prior to the booking.

Integrations you may be interested in

Calendar sync

You can sync your resource's external calendar to their profile in Appointedd. This way, events in their external calendar will be copied over to Appointedd and vice versa. This ensures that you won't become double booked. You can sync calendars or send invites to sync here as well as alter any settings that may be applicable to your business. Learn all about calendar sync here.

Zoom and MS teams meetings

If you offer, for example, makeup consultations, you may wish to make use of our Zoom or MS Teams integration so that you can offer your services virtually.

Learn more about our Zoom integration here.

Learn more about our MS Teams integration here.

Payment gateway

Whether you are offering your service virtually or in person, you may want to take the payment for the service, either in full or as a deposit, at the time of booking. This will also help to reduce no shows. Appointedd integrates with three payment providers: Stripe and Square. Here is a guide on starting to take payments through Appointedd.

How to manage your account

Day to day use

Once you have set up your account to fit your needs and started to take bookings, the calendar page in Appointedd will start displaying all those bookings. Clicking on those sessions will display all its information so that you're always prepared before seeing your customers. When a hairdresser/beautician has an appointment, they can login to Appointedd and click on the class in their calendar, where they will be able to see the customers' details. They'll also be able to use our status feature to keep a record of who has attended.

User logins and permissions

You can give access to your resources by creating a user login for them from this page. You will also be able to set which permission they can have within the account. Find out more about the differences in permissions here.

However, if you sync your resource's external calendar with Appointedd then there will be no need for them to login to Appointedd as any new booking will automatically populate their calendar.

How to measure success

Reporting suite

Appointedd allows you to gain insight into how your business is doing via the reporting suite. You may wish to understand which hairdressers or beauticians are getting the most bookings, which services are most popular, how much money is being generated through online bookings and which of your booking widgets is performing best. You can find the suite in your account here and learn all about reports here.

If you aren't satisfied with what you are getting out of Appointedd you would like to reach the success you set out to achieve, please get in touch with our support team via our 24/7 messenger.

Example booking tools

Click here to see the Booking Page

Click here to see the booking widget

Hear what others had to say

"We considered around 3 alternatives to Appointedd all of which seemed very expensive for what they did and had less functionality. Appointedd looked like a user-friendly and powerful solution and after taking our free trial we realised it was everything we hoped it would be and much more."

Lisa Watson – Founder & Director, Glow Tanning Nails and Beauty

"Appointedd improved our customer management, and also brought us a lot of publicity. Not only did we become more visible online, we were also interviewed by 3 newspapers as the first adopters of this kind of system in our region."

Valerio Coppola – Founder & Owner, Hobbeard

Interested in using Appointedd?

If you like what you've seen and think Appointedd could help power your business, please feel free to explore our functionality by signing up to a free trial.

If you have any feedback we would love to hear it πŸ‘‚

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